42.3273, -76.6507

Route 13 Cannabis Novelties is on Elmira Road in Newfield, which is the Route 13 corridor between Cortland and Ithaca, and it's operating in the early-legal-cannabis market in New York with the kind of approach that earns serious engagement rather than a curiosity transaction. Five stars, and the rating reflects a visit spent actually engaging with the product selection and the staff rather than browsing past it.

The selection is organized correctly for a cannabis retail operation that's trying to serve a range of customers: people who are new to the legal market and don't know what they're looking for, and people who have been paying attention and have specific things they want to find. The staff here understands both types of customer and adjusts the conversation accordingly, which is a retail skill that's more difficult than the category usually acknowledges.

The Newfield location puts this on the natural routing between Cortland and Ithaca, which is one of the more traveled two-lane corridors in the Finger Lakes region. The Route 13 drive through Newfield and past the covered bridge and then down into the Ithaca gorge country is one of the more scenic alternatives to the highway routing, and Route 13 Cannabis Novelties is positioned correctly on that corridor to catch the traffic that's making that drive.

For anyone on the Finger Lakes circuit doing the southern Cayuga corridor, the stop is worth making. The operation runs cleanly, the product knowledge is genuine, and the location alone earns the detour from the main highway routing.